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Weber

March 19, 2015 -

This animated banner ad is Weber’s first piece of promotional material targeting a Canadian clientele. The goal was to tie the ad in with Weber’s current #UnseriousTimes campaign (see it here) but with an angle specific to Canadian needs. I proposed the motif of extreme weather conditions and developed copy highlighting how Weber’s strong brand […]

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Montreal Copywriting Portfolio Hotel Nelligan

HĂ´tel Nelligan

March 11, 2015 -

A new website for Old Montreal’s most standout hotel required fresh copy. I composed every text, assembled photographs and input all content onto the site’s CMS. I also contributed to the site’s structure.

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Montreal Copywriting Portfolio Duque-Simms

Duque-Simms Real Estate Team

March 11, 2015 -

This realtor team recently transitioned from a large agency to their own business. My objective was to create a personable voice that contrasted the more corporate tone often found in larger firms. Unique selling points included their all-encompassing knowledge of the boroughs and their multidisciplinary backgrounds. We targeted expats arriving to Montreal for the first […]

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